iROKO TV / Iroko Partners
Autres nomsiROKO TV
Pays d'origineNigéria
Activités
VOD (Video On Demand)
Secteurs
Audiovisuel
Présentation de la société
iROKO Partners started in December 2010, when Jason Njoku
couldn’t find any Nollywood movies online for his mother. Having
realised how popular Nollywood was, he thought it inconceivable that
something so popular was so inaccessible. He flew to Lagos, immersed
himself in the hustle and raw capitalism of Alaba Market [where the
business of Nollywood is done], connected with the industry’s producers
and actors and started purchasing the online licences for their movies.
Having negotiated Africa’s first content partnership deal with
YouTube, the company streamed full-length Nollywood movies online, under
the name of Nollywood Love. The Diaspora couldn’t get enough and
Nollywood Love was an overnight success. In January 2012, the company
launched its own movie streaming platform, iROKOtv and reached 500,000
registered users in under 6 months.
In December 2011, iROKO Partners moved into the Nigerian music
scene and iROKING was born. The platform showcases the most awesome Wes...
Contact
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Activités
Programmation & diffusion
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